Global warming has come to an alarming stage and we could feel the difference in weather in Malaysia these past few years. It is no doubt getting hotter and hotter year by year. The numbers of cars on the road has also increased tremendously judging from how fast the new car plate number sequence runs at now. Air pollution has increased dramatically everywhere in the world and more so in Asia. Our health is affected but not many realized this affect our skin too. Clarins realized this many years ago. In 1991, Clarins created its first atmospheric anti- pollution complex to prevent premature ageing and loss of radiance related to pollution. Then in 2005, Clarins launched its first UV Protective Day Screen against UV and anti-pollution.

Introducing the new and improved Clarins UV Plus Anti- Pollution with SPF 50/PA ++++. This daily plant-powered multi-protection UV Plus Anti-Pollution SPF50/PA++++ has 3 key actions – Anti-UV, Anti-Pollution, Anti-Ageing. The perfect sun protection for daily use and contains fine, smooth and oil-free texture which fights against the UV rays and heavy pollution designed for all Asian women.

Thanks to the Clarins Research team, a new and exclusive plant was discovered. Organic Alpine Sanicle extract has an active anti-oxidant protection on the skin surface and deep down. It marks a major advance in the protection of skin against the dual aggressions of UV and pollution. In addition, the skin surface is protected from dehydration by hyaluronic acid as well as the exclusive anti-pollution complex added in to fights the visible signs of premature skin ageing and loss of radiance.

Key Ingredients

There are three key ingredients in Clarins UV Plus Anti- Pollution with SPF 50/PA ++++

• Alphine Sanicle Extract – Rich in the antioxidant rosmarinic acid, the extract helps fight the damaging effects of free radicals. It protects the skin by reinforcing its natural defenses against the harmful effects of pollution and UV rays, to recreate the ideal ecosystem and thus preserve the skin’s health and beauty.
• Cantaloupe Melon Extract – A powerful cellular-level antioxidant, the very high concentration of SOD (SuperOxide Dismutase) in this extract protects cells from oxidizing stress caused by UV radiation and pollution.
• Blackcurrant Extract – It limits the overproduction of inflammatory molecules generated by UV rays and pollution, it has the soothing ability to help reduce, a little more day by day, feelings of skin discomfort along with redness.

Clarins UV Plus Anti-Pollution are available in three shades – Neutral, Baby Pink and Baby Blue. Yes, blue! 😀

Remember, UV rays and pollution are the main causes of premature ageing and hyperpigmentation. That is because these two factors will cause overproduction of free radicals in the dermis and epidermis which accelerated skin ageing, damages skin texture and alter skin color. So remember, apply sunblock before stepping out of the house even if you’re just out for five minutes.

Beauty News is where information is extracted directly from press release as another form of way to showcase more latest or upcoming new products.