e-Mook in another word magazine + book or fashion magazine plus freebies or the japanese would prefer it to be called “brand item”. This is how japanese magazine is sold nowadays. Without this “brand item”, the sales dropped badly. Most of the brand item supplemented in japanese magazine are branded like Agnes. B, Cher, Anna Sui, Coach, Tsumori Chisato and many more.
I must be the last person on earth to find out about this a month ago *slap forehead*. I first started to find out about this when I do my usual checking on “Coach” in eBay Malaysia. Normally when I type the word Coach and all the items will popped out. On this unusual day, I saw something rather different. Its Coach Poppy clear cosmetic bag from August 2010 “With” magazine. Then I started googling and boy I was swept off my feet! Not by a guy but by all this!
I made my way to Kinokuniya KLCC during my lunch time on Tuesday and I was disappointed as I didn’t found what I wanted but after a few browsing, I decided to buy Tsumori Chisato 2010-11 Autumn & Winter Collection 20th Anniversary mook which comes with “special tote bag”. The mook is selling at RM66.70 and 20% discount is applicable if you purchase another item at any value on the same day and receipt. Then I saw the LeSportsac 2010 Spring & Summer mook which is still available! The mook is selling at RM66.70 as well and it’s without 20% PWP discount. But I need to reconsider. I just returned to my ex-company and I’m still earning just plain basic which is barely enough. To make things worse…my car insurance, road tax, car service, medical card is all due on the same week of the same month =( I was struggling with the angel and devil of myself and I decided not to buy anything. I was happy and proud of myself with the decision as I walked out of the shop. Of course I couldn’t stop thinking of mook. With the extra day off of holiday, I told mum that I wanted to go KLCC to buy the mook I wanted. If its still available, means its fated to be mine. To my suprise, Tsumori Chisato and LeSportsac is still available! I wasn’t suprise Tsumori Chisato is still available….I was more suprise at LeSportsac which is still available. Its barely touched at all since Tuesday which other mook is all sold out especially the Loewe tote.
Well, here’s my first mook purchase 🙂
The tote was badly sewn and the worse is there’s a hole poked at the zipper and the zipper was in bad shape. So I returned to Kinokuniya and got an exchange. I suspect they gave me the one displayed instead of opening a new one and the CS denied it. I kept quiet as the replacement was way better than the one I bought.
I actually thought I’d be more satisfied with the lovely tote due to the reviews from other blogs compare with LeSportsac but I was actually happy with my LeSportsac pouch. The workmanship was superb and worth the price which is just a fraction from the store.
I LOVE MY FIRST MOOK PURCHASE!
Comments (2)
Hi. I just discovered your website. I wanted to let you know that I just discovered emooks recently myself (I ordered my first Sept. 2011). I ordered one on Rody, a cute horse that I wish they’d sell products with Rody on them in English speaking markets. The other one featured Gachapin and I also wish they’d sell products with him on them as well. The only website that I know that sells them and you can order in English is CD Japan.
I love the idea that it comes with a book and something extra. The “extra” items that you talk about are rare in North American magazines. If you do see something like that, it is something that is flat and often paper related such as a poster or stickers.
Keep up the great work, I love your website.
Lesley
Hi Lesley,
Thanks for dropping by and your compliment! You are right. Magazine with extra items are very rare in North America. I was so glad Malaysia import in such magazines but of course with a price to pay. Will let you know if I see any of those you wanted.
Regards,
Fiona