XIXILI recently unveiled it’s latest collection lingerie themed Aurora, Rise of Dawn with a spectacular fashion show at Ruyi & Lyn. The inspiration behind this new collection is sunrise bonfire and spiritual tribal awakening. Aurora, Rise of Dawn – depicting a brand new day of hope, strength and joy for the everyday woman.
I’m not someone fashionable. I have a specific fashion preference and I only wear dress, nothing but dress. In the recent months, people around me said they notice the change in me. I was told that I dress differently these days. It could be the weight loss. I don’t know. Probably my friends are assuming I dressed sexier as I no longer need to cover up for corporate office 😀 . The truth is, I still dress the same 🙂
50450 (pronounced as fifty four fifty) is a new urban brand in town. They first made a debut at the recent Kuala Lumpur Fashion Week (KLFW). The noob fashion senseless me have no idea that such an inspiring brand is available locally until I talked to the brand’s Creative Director, Effindi Kamaruddin. After reading the story behind it, I WANT a piece of the collection. And the rest is history!
As you already know, I started Modern Mavens as a platform to bring all inspiring and successful women of all ages together at one common place. I love talking to entrepreneurs, Founders, brainchild, whatever you call it as it is absolutely inspiring, even to me. Effindi, the Creative Director for 50450 created the brand as he was inspired by the ever growing fashion and expansion of women’s rights in the world. The brand embraces ambitious women who dream to stand on platforms equal to those of men. This point alone had me. I knew I have to work together with 50450. You know what? 50450 and Modern Mavens shared the same vision! So we both met up, had a good few hours of chat over coffee (and Passionfruit Tandum as I was hungry) and I got this beautiful Short Flared Dress in Blue.
As you know I am a huge hugeeee fan of beauty box subscription. I still remember my very first beauty box. It was Fabulous Finds. Fabulous Finds left a fond memory to me as they are the first beauty box in Malaysia and who can forget the ever so bubbly, inspiring CEO and Founder, Hui Ling. I can remember how sad we were when Hui Ling decided to discontinue Fabulous Finds due to health reasons. Throughout the past years I do bump into Hui Ling and we kept in touch through Whatsapp. But can you imagine how happy I was when Hui Ling called last month? The good news is, Hui Ling now has a new venture called The Chic Initiative. It’s an online retailer of women’s dinner clutches and evening bags, with pieces curated from abroad. We met up for coffee and the rest is history!
Why dinner clutches, evening bags, and minaudières (mee-nor-dee-yers)? Hui Ling said that it is hard to find the right evening clutch. I could not agree more! Yes there are some shops that has clutches but it s never the right one. Personally, I find it hard to find even one single clutch when I needed the most. And there is also lack of online retailer selling evening clutches. Since Hui Ling are very much into fashion, she thought why not she do this as a passion project to fill the market gap? I say that is a brilliant idea! 😀
Initially I planned to have this up for Lifestyle Sunday column. But I couldn’t wait. Good thing are to be shared immediately!
TRIUM CARD, a loyalty programme launched in August 2014 to reward loyal shoppers for three retail brands – nichii, kitschen and dressingpaula celebrated its 1st year anniversary earlier this week with an exclusive nichii fashion showcase at Mid Valley Megamall.
TRIUM CARD’s 1st Anniversary marks a milestone for the loyalty programme as it has successfully garnered more than 120,000 members nationwide within just a year.
The fashion showcase features two cohesive lines from the TRIUM CARD Anniversary Collection. First is the bohemian theme which features amber, cream and olive colours with peeks of Aztec and paisley prints, denim, cotton, cold shoulder A-line tops, midi column skirts with side slits, and drop-waist sun dresses. The contemporary line on the other hand emphasis colours like buttercup yellow and vibrant ultramarine blue, chiffon prints, brocade and lace, abstract Aztec prints, digital cloud prints, and tropical floral prints, A-line flare dresses, constructed dresses with front slits, oversized jackets, printed column dresses, mid-waist brocade shorts, and ruffle detailing on sleeves and fronts of tops. The entire collection is priced from RM29.90 to RM129.90.
The highlight of my week was to attend the launch of Adidas New Ultra BOOST for Fall/ Winter 2015 Collection. It was more exciting than going to a beauty product launch. No, I’ve not forgotten my “beauty blogging” route, just in case you are wondering 😀 . As you know from my Instagram, I started running two months ago and has been progressing quite well according to my triathlete / marathoner friends. I thought so too until I started to suffer from shin splints injury. This type of injury usually happen to beginner runner as they all did one mistake – too much, too soon. There are many factor contributing to shin splints injury and I was told that one of it is the running shoe. So for me, getting to know, see and feel the new Adidas Ultra BOOST running shoe came at the right time.
I do not know anything about the previous version of Ultra BOOST in the Spring/Summer 2015 (S/S 2015) collection, but I was told it was darn good. The new F/W 2015 Ultra BOOST running shoe used the same revolution, with added new and improvised design from the result of many years of research based on the ARAMIS 3D shape and surface measurement to serve as a fully adaptive running experience in any environment.
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